bet365, the UK’s leading online bookmaker, has introduced a dedicated online poker platform in France. The service went live on 5 August following regulatory approval from the Autorité Nationale des Jeux.
Regulatory Compliance and Portfolio Expansion
The French poker suite operates under the licensing framework established by the national gaming authority. This addition extends the operator’s offerings beyond its core sportsbook division, aligning with broader portfolio diversification plans.The poker launch follows the company’s initial market entry in May, when bet365 first secured its French operating license. The sequential rollout reflects a structured approach to compliance and service deployment in the regulated French gambling sector.
Source: iGaming Expert.